Scood

Vacancy: Chief Marketing Officer (CMO) for Scood Join us, Scood, an early-stage startup aiming to revolutionize the vehicle assistance landscape in India. We're a passionate team lead by our CEO and CTO, seeking a dynamic and innovative Marketing Lead with a strategic mindset and expertise in user acquisition and retention. Your role as CMO will be pivotal in shaping the identity and growth trajectory of our brand. We need you to leverage the distinct strengths of our product in our messaging to outmaneuver established competitors like Crossroads India Assistance and Allianz Worldwide Partners and newer ones like Roadside Assistance India. Key Responsibilities include creating impactful strategies for user engagement, brand positioning, and measuring the efficacy of our marketing efforts using product metrics such as Active Users and Retention Rate. You will also play a critical role in managing the campaign budget to ensure cost-effective user growth. If you've got the ability to work in a high-stakes, high-reward environment and make a

The core concept of my startup, Scood, centers on delivering complete vehicle maintenance solutions via an easy-to-use mobile application. The primary goal is to alleviate the typical issues Indian vehicle operators encounter during unforeseen circumstances by establishing an all-encompassing platform.

stress of breakdowns, lost time, anxiety, and expensive emergency assitance