Probably, everyone is familiar with the tools that help entrepreneurs and corporate innovators to formulate hypotheses and design new products and startups. I am talking about the industry standard Business Model Canvas, Lean Canvas, and Value Proposition Canvas. Those who not only know but also have used them remember that, despite all simplicity and obviousness, filling them out is not as easy as it seems.
I personally have conducted workshops for startups and corporate innovators for 8 years and saw this every time a team started to formulate its business model or set of hypotheses for a new startup. We decided it was time to simplify this process — now, in addition to all other documents generated by PitchBob, you can get your filled, and later, improved canvases as a result of a single dialogue.
