VETWATER
Date of Foundation
2019

VETWATER

Crafting a compelling VETWATER pitch deck.

The Idea origin story

Our innovative startup, VETWATER, focuses on a unique water-based product named CATWATER. This product, already successfully serving customers in nine countries, has enjoyed a steady annual business growth of 25%. As we look forward, we have interested investors ready to acquire 80-100% of the business with a valuation of $10M USD. To prepare for this next step, we are in the process of developing a compelling pitch deck. We can assure full availability of all relevant information for this purpose.

The Mission

VETWATER is to help to keep the special relasionship betwwen pets and human

Clients

Our customers are professional women aged 30-65, with mid to high income, who prioritize their pets' health and favor premium products.

Problems we solve

Client’s problem

Our product, CATWATER, increases cats' water intake to foster greater urine elimination. It uniquely reduces urinary mineral constituents and controls pH levels within 6.2 - 6.4, targeting overall feline health by reducing the risk of bladder stones and crystals formation.

Confirmation of problem

The problem is critical because CATWATER, with its tailored pH and mineral-free content, stimulates cat hydration and averts urinary health issues.

Solution

The optimal solution is our innovative product - CATWATER. It encourages cats to drink more, reducing urinary issues by maintaining requisite urine pH levels and limiting crystal formation.

Our technologies

This solution is based on technologies

How it works

CATWATER stimulates cat hydration with a pH between 6.2-6.4, aiding urinary health by being devoid of extraneous minerals. It's not merely a product but an effective solution for feline well-being.

Value for the client

VETWATER's CATWATER keeps pets in peak health, reducing urinary risks for cats & enhancing the bond between humans and their feline friends.

Market and strategy

Market size

62

mln/year

We estimate the market size for which our solution is designed in monetary terms as follows

Market share goal

25

% of the market

Is our goal in the next 3 years

Team

My name’s

pierre-luc gingras

My key role in the product

My key role is as the president of the startup where I oversee strategic planning, secure investments, and facilitate a smooth operational transition over a 12-month period.

Team size and key members

Michele Marketing, Michel Logistic, Vincence Finance

Competitors

Competitors

In the veterinary wellness sector, we are pioneers with our unique pet water solution for urinary issues. Although there's no direct competition now, potential competitors could emerge offering similar products or alternatives like dietary supplements and specialized feeds.

Our Advantages

Our product stands out because it's not just us vouching for its effectiveness; the stellar reviews from our users on Amazon and Chewy also attest to the solution's success in urinary issues management for pets. Their satisfaction truly reinforces the value we offer.

Business model

Our primary revenue source is product sales, totaling $1.75 million last year after deductions, resulting in a gross profit of approx. 71%.

Traction

We are excited to announce that DOGWATER, our innovative pet wellness product, has successfully launched in Asia. We expect this expansion to significantly increase our global presence and ability to improve the lives of pets across all continents.

Metrics

Since 2024, we've seen a remarkable increase in our product metrics. There's been an impressive growth of 34% in terms of dollars earned, demonstrating the progress and success we have achieved since last year. Our traction signifies promising future prospects.

Our startup has demonstrated consistent growth year on year, fueled not by substantial marketing expenses, but rather through the strength of our innovative solutions and customer-driven approach.

Incorporation

Our company incorporated in

Key risks

The primary risks include potential regulatory changes affecting pet health products, fierce competition in the pet care market, and the unpredictable nature of consumer preferences. Additionally, any possible production issues or supply chain disruptions could impact our business growth.

Investments

$

We raised investments

Our Investors

Rising Investments

$

Currently, we are raising investments

$

Estimated pre-investment valuation of the company

We’re looking for a co-founders

Open positions

Article

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Additional information

VETWATER, transitioning from startup phase, is now primed and prepared to significantly boost its growth trajectory.

Scale