SWANLY
Date of Foundation
2023

SWANLY

swanly is a wellness app

The Idea origin story

Swanly is the innovative holistic health app designed for women, focusing on building self-esteem and transforming daily stress into balance and well-being. Our unique approach includes a variety of wellness activities, from body movement and mindfulness techniques. Our app is a transformative tool that combines stretching, posture, and somatic movement for body wellness, along with meditation, breathwork, and affirmations for the mind.

The Mission

At Swanly, our mission is to empower women by integrating movement-based wellness into daily life, making holistic health both accessible and relatable.

Clients

Women gen z and millenial age 21-45

Problems we solve

Client’s problem

Swanly addresses issues faced by women such as self-esteem struggles, stress and anxiety, sedentary lifestyles, inconsistent workouts, sleep problems, and the uncertainty of initiating wellness practices in their daily lives.

Confirmation of problem

The actuality of the problem is confirmed by increasing statistics of stress-related disorders and low self-esteem among women aged 21-45.

Solution

Our solution is Swanly, a holistic health app offering video classes, meditations and breathwork for women to seamlessly integrate wellness into their daily lives.

Our technologies

This solution is based on technologies

Machine learning for personalized wellness plans, and AR technology for interactive sessions.

How it works

Our app uses machine learning to design custom wellness plans for users and leverages AR tech for engaging, immersive sessions.

Value for the client

At Swanly, we offer unique wellness solutions via machine learning and AR classes. We empower women to transform stress into well-being.

Market and strategy

Market size

13000

mln/year

We estimate the market size for which our solution is designed in monetary terms as follows

Market share goal

0.5

% of the market

Is our goal in the next 3 years

Team

My name’s

My key role in the product

My key role is Founder and CEO, and I'm responsible for orchestrating product development as well as devising our marketing strategies.

Team size and key members

Consider adding a marketing team, customer support team, and finance/legal experts to your existing teams for a well-rounded startup structure.

Competitors

Competitors

Beyond Calm, Headspace, Open, Stretchit and Bend, additional competitors could be popular wellness apps like Ten Percent Happier and Insight Timer due to their large user base and varied offerings.

Our Advantages

Our startup offers a distinctive wellness solution for women, combining physical fitness and mental health. Leveraging breakthroughs in machine learning, we create custom plans catering to individual needs. With AR technology usage, we boost user engagement, setting ourselves apart.

Business model

subscribtion based platform. 12.99$ monthly, 79.99$ annualy, 199.99$ friends and family

Traction

We've successfully developed our minimal viable product (MVP), which serves as a tangible representation of our idea and vision. This MVP is undergoing rigorous testing to perfect its features for outstanding user experience. We are excited for what's next!

We're channeling raised funds into team expansion, feature refinement and a robust marketing strategy. Our goal? A surge in user acquisition, an engaging product, and powerful market presence before the funding cycle ends.

Metrics

As we gear up for our product launch in 10 days, we are currently designing robust metrics to accurately measure user engagement and acquisition. The scope of data analysis will be broadened once the product is live with users' real-time interactions.

Incorporation

Our company incorporated in

delaware

Key risks

The main risks of our startup could be high competition in the wellness app market, slower-than-anticipated user adoption rates, technological glitches affecting app performance, and the challenge of continually creating engaging content to retain users.

Investments

$

50000

We raised investments

Our Investors

angel investor share 2% of the company

Rising Investments

$

250000

Currently, we are raising investments

$

2500000

Estimated pre-investment valuation of the company

We’re looking for a co-founders

Open positions

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Additional information

MVP