Rowster
Date of Foundation
approximately 1 year back

Rowster

India's First App based RV Rental Service Provider starting with Kerala Market with 1500 RVs

The Idea origin story

Rowster is spearheading a travel revolution in India as the pioneer of an electric RV rental network. Our unique eRV cabins, powered by solar and equipped with smart interiors, merge comfortable hotel living and unrestricted travel, enhancing the tourist experience. We seamlessly integrate green mobility, technology, and tourism to provide sustainable, mobile living that is accessible nationwide.

The Mission

Vision: To make sustainable, electric travel the new standard in India. Mission: To build a nationwide eRV network offering eco-friendly, mobile, and tech-enabled living experiences.

Clients

Eco-conscious travelers, weekend explorers, digital nomads, and families seeking flexible, comfortable, and sustainable on-wheel holiday experiences across India.

Problems we solve

Client’s problem

Traditional travel limits freedom — tourists waste time, money, and energy on hotel bookings, check-ins, and transport. Rowster solves this by offering self-contained electric RVs that combine lodging and mobility, cutting travel costs, saving time, and enabling eco-friendly exploration without dependence on hotels or fossil fuels.

Confirmation of problem

Because India’s growing tourism sector lacks clean, flexible, and affordable mobility options—leading to high travel costs, pollution, and limited access to remote destinations.

Solution

A fleet of smart, solar-powered electric RVs offering travelers eco-friendly, mobile, and hotel-like stays—combining transport, lodging, and technology in one seamless experience.

Our technologies

This solution is based on technologies

Mobile app development, solar power technology, IoT for smart interiors, and electric vehicle infrastructure.

How it works

Users pre-book via the Rowster app, choose travel dates, and pay a small advance. They pick up an electric RV from nearby eRV Points, enjoy smart on-wheel stays, and return it after the trip.

Value for the client

Freedom to travel anywhere with hotel comfort, zero pollution, and transparent pricing — saving time, money, and offering a premium, eco-friendly travel experience on wheels.

Market and strategy

Market size

$3,000M ✅

mln/year

We estimate the market size for which our solution is designed in monetary terms as follows

Market share goal

10

% of the market

Is our goal in the next 3 years

Team

My name’s

Sharhabeel Parambil

My key role in the product

i am the founder

Team size and key members

In addition to Niha as Co-founder, Nahada in Communications and Ijas in App Development, we could also enrich our team with roles such as Marketing Manager, Financial Analyst, and Sales Specialist.

Competitors

Competitors

Our main competitors in India’s RV market are caravan brands such as Carvaa and Trippy Wheels. However, they rely on diesel vehicles while we're the first to provide a fully electric, solar-assisted RV rental network that integrates clean mobility with eco-tourism.

Our Advantages

Rowster stands out as India’s first hybrid smart-mobility RV network—combining electric and solar-powered cabins with app-based booking, IoT integration, and sustainable tourism. With 1,500 eRVs launching across Kerala and nationwide scalability, we offer unmatched eco-luxury, digital transparency, and mobility freedom competitors can’t match.

Business model

Revenue comes from daily RV rentals, pre-booking advances, franchise partnerships, and add-ons like local tours and energy services through our app-based booking platform.

Traction

In the last 6 months, we finalized our eRV cabin design, completed the DPR and financial model, partnered with Unicorn Coach Works for prototype manufacturing, secured vendor tie-ups, and initiated registration under Startup India and Kerala Startup Mission.

We've successfully secured a pre-booking advance of 2000 rupees each from half a million customers; in essence, generating an impressive revenue worth a billion rupees.

Metrics

We track pre-booking inquiries, prototype development milestones, vendor acquisition, and digital engagement. All metrics show steady growth — pre-booking interest rising weekly, vendor network expanding, and prototype completion on schedule for launch within the next quarter.

Rowster, though pre-revenue, exhibits financial strength with a ₹2,000 crore pre-booking potential. Post-launch monthly income is estimated at ₹315 crore from 1,500 eRVs. An initial outlay of ₹100–₹125 crore promises a break-even within 18 months and EBITDA margins of 35–40% by Year 3.

Incorporation

Our company incorporated in

India

Key risks

Potential risks could include initial consumer reluctancy to RV living, regulatory hurdles, technical glitches in eRVs, difficulties related to scaling nationally and maintaining a competitive edge amidst potential market entrants.

Investments

$

our money is 4800000 and we are looking for 1.5 crore

We raised investments

Our Investors

Founders

Rising Investments

$

15000000 rupees

Currently, we are raising investments

$

50000000 rupees

Estimated pre-investment valuation of the company

We’re looking for a co-founders

Open positions

Article

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Additional information

Rowster, India's premier hybrid electric RV rental network, is transforming travel through its eco-luxurious solar-powered cabins. Starting in Kerala with 1,500 eRVs and aiming for pan-Indian expansion.

MVP