water filter for house plants
Our startup, Pearl Roots, specializes in the development and provision of innovative water filtration systems designed specifically for houseplants. We leverage advanced technology to purify and optimize the water used for plant irrigation, thereby promoting plant health and longevity. Our mission is to transform how individuals care for their indoor plants, ensuring they thrive in a home environment with purified, nourishing water.
Mission is to provide clean water to house plants
consumers who are concerned about the health of their house plants
tap water is full of contaminants such as chlorine, heavy metals, and many more things that are bad for plants
The actuality of the problem is confirmed by the fact that tap water contaminants can severely harm or even kill houseplants.
Our solution is a specially designed water filter that removes harmful contaminants, providing clean and nutrient-rich water for house plants.
You pour tap water into the top chamber of the watering can, and it filters down to the bottom chamber where it can be poured out onto the plants similar to a normal watering can
Pearl Roots offers advanced water filtration systems, enriching houseplant health and longevity by providing pure nourishing hydration.
We estimate the market size for which our solution is designed in monetary terms as follows
Is our goal in the next 3 years
My key role is CEO and designer, responsible for steering business strategy, securing financing, and leading product design initiatives.
Megan Owen who is responsible for marketing and promotion as well as management of distributors such as amazon
While our concept of a water filter for house plants is unique, potential competitors might include other plant care product providers or smart home technology companies venturing into indoor gardening solutions.
Our product, a budget-friendly watering can, offers exceptional affordability without compromising on quality. Compact and stylish in design, it's the perfect fit for any household size or décor aesthetic.
We sell the watering cans as well as the replacement filters. The replacement filters are recurring revenue because they must be replaced
Our product has transitioned from the design phase into production, keeping us on track with our goals. It's not just an idea anymore; it's becoming a reality.
We are on a trajectory towards profitability, anticipating positive financial growth as our business strategies continue to yield impressive results.
In the pre-launch phase, our focus is on analyzing pricing and competition in the watering can market. Lack of direct competitors with built-in filtration validates our unique position over past 6-12 months. Also, by tracking standard can prices we're set for a premium entry soon.
Our company incorporated in
Colorado
The primary risk for our startup could be competition from existing home water filtration companies, market acceptance of a niche product, and the challenge of convincing consumers about the necessity of specialized water systems for houseplants.
$
12000
We raised investments
the investors are the two owners who have split the expenses 50/50
$
40000
Currently, we are raising investments
$
Estimated pre-investment valuation of the company
