Pearce Media
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Date of Foundation
2020

Pearce Media

Full Service Digital Marketing Agency

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The Idea origin story

Pearce Media, currently in its third year of operation is a comprehensive digital marketing agency. Our key objective is to revolutionize the media landscape by delivering top-notch and innovative marketing solutions. We specialise in meticulously curating unique designs, strategic advert placements and creative content development to enhance online presence for businesses across various sectors. To fuel our growth and extend our reach, we aim to broaden our capabilities whilst maintaining efficiency - ultimately pushing us towards becoming a unicorn startup.

The Mission

Empowering businesses to thrive digitally with innovative marketing strategies and unrivaled creativity.

Clients

SME's

Problems we solve

Client’s problem

Your startup can help businesses gain online visibility, increase website traffic, improve brand reputation and generate sales leads, along with offering personalized marketing solutions for digital growth.

Confirmation of problem

many SMEs struggle with their online presence, leading to low brand awareness, traffic, conversion rates and poor overall marketing results.

Solution

We offer SMEs custom strategies for website optimisation, social management, content creation, paid ads and email marketing to improve conversion rates.

Our technologies

This solution is based on technologies

How it works

Our solution: Understand client's business, identify objectives, analyze competitors, create tailor-made marketing strategies, implement them and optimize.

Value for the client

The value for customers includes increased online visibility, brand awareness, more qualified leads, better conversion rates, improved customer engagement and ROI.

Market and strategy

Market size

1.8000000

mln/year

We estimate the market size for which our solution is designed in monetary terms as follows

Market share goal

1

% of the market

Is our goal in the next 3 years

Team

My name’s

Lloyd Pearce

My key role in the product

Your key role is the founder and managing director, responsible for strategic decision-making, company growth, team leadership and fundraising.

Team size and key members

Graphic Designers, web developers, social media managers, copywriters, videographers, Ad campaign specialists

Competitors

Competitors

Ogilvy Hardy Boys Avatar Agency v8 media top click media

Our Advantages

Optimize your product description by highlighting its key benefits. Make it compelling and concise, within 280 characters to quickly grab viewer attention. Implement Bob’s recommended changes for further improvement.

Business model

Between 15000-30000 rands ex vat per client monthly. They pay for full service digital marketing retainer services.

Traction

Streamlined our product offering for global market potential, expanded into roomier premises. Increased product pricing for value perception, onboarded an Operations Manager and reduced irrelevant expenditures to enhance efficiency.

1. Tripling our turnover, we're accelerating in leaps and bounds towards entrepreneurial success. 2. With a 3x increase in turnover, our profit margins are on an unprecedented upward trajectory. 3. Through tripling our sales revenue, we've scaled rapidly and fostered robust financial growth.

Metrics

In 2023, there was a remarkable 55% surge in turnover compared to the previous year. We expanded our customer base by an impressive 28%, while also boosting the average price point from R20000 to R30000.

Financial performance exhibited a impressive growth trajectory from 2020 to 2023. We started with a turnover of 177415 in 2020, substantially elevated it to 1703679 in the subsequent year. Rapid progress was sustained as we hit the landmark figure of 2974139 by end-2022, finally culminating at an exceptional high of 4613330 in 2023.

Incorporation

Our company incorporated in

South Africa

Key risks

Main risks could be market oversaturation with similar services, difficulty retaining clients in a competitive space, the rapid pace of technology making current offerings obsolete, fluctuations in digital advertising regulations and guidelines, and finding it hard to measure success due to lack of direct relationships with end consumers.

Investments

$

35000

We raised investments

Our Investors

Lloyd Pearce - 100%

Rising Investments

$

65000

Currently, we are raising investments

$

160000

Estimated pre-investment valuation of the company

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We’re looking for a co-founders

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Additional information

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Pearce Media
Growth
Date of Foundation
2020