Nigerian Digital Journalism Startup
Parallel Facts is addressing the issue of misinformation and biased journalism in Nigeria. Recognizing that many media outlets have been swayed towards propagating government-influenced news, we've developed a platform dedicated to sharing authentic, reliable news, free from propaganda or censorship. Our mission is to uphold journalistic integrity while ensuring Nigerians access accurate information for informed decision-making.
"Providing Nigerians with authentic, unbiased news free of propaganda. A beacon of true journalism and factual reporting."
Nigerian citizens across the globe of all demographic who care about factual news. Specifically, the millennial and gen z audience who crave original but short and precise content.
Your startup could solve the growing problem of misinformation and propaganda. It provides a reliable source of news for Nigerians globally, promoting transparency, fact-checking and unbiased reporting.
many news outlets in Nigeria are influenced by government propaganda, impacting the authenticity of the facts reported.
"We provide fact-based reporting, with all articles undergoing multiple authenticity checks. Our small but tech-savvy team leverages cutting-edge tools for efficient, timely news delivery."
We have an optimized website which provides great reader experience. We leverage automated processes to ensure we are always in the know when news breaks.
We utilize automation scripts to track reputable information sources alongside our editorial team's output for timely and authentic news.
We offer fact-based news attracting a large audience, ideal for ethical advertisement by businesses and individuals.
We estimate the market size for which our solution is designed in monetary terms as follows
Is our goal in the next 3 years
Your key role is CEO and you're responsible for setting strategy, leading team growth, driving company vision and making major corporate decisions.
Consider adding a Chief Technology Officer to oversee software development, and a Marketing Director with deep experience in customer acquisition strategies.
In addition to the ones you've mentioned, other potential competitors in your online news space could be local Nigerian newspapers with an online presence like The Punch and Vanguard News. Also, international news platforms such as BBC Africa and Al Jazeera that cover Nigeria extensively might also compete for your audience's attention.
We offer to create a fine balance between real-time updates and in-depth and authentic analysis. Our reporters are chosen from our target demographic so they can better identify and produce relatable content. We also are in the process of diversifying our reportage with particular attention to entertainment.
Individuals and Businesses pay for ethical sponsored posts and PR, ad revenue from user engagement, revenue from social platforms, journalism training programs.
Through top-tier Twitter Space interviews with a prominent Nigerian presidential nominee, we've garnered significant attention: 100K+ followers across all platforms, making it to Twitter's Top 10 Spaces twice.
Experiencing substantial revenue growth, nearing or surpassing break-even point with robust profitability, expanding user base, and successfully permeating larger market segments.
Product metrics include measures of engagement growth on a monthly basis, income generated from sponsored content and advertisements. It also accounts for the earnings secured through social platforms along with tracking increments in followers or subscribers' count.
Since its founding, the startup has generated roughly $200 in revenue. With a current monthly burn rate under $50, this figure is projected to increase to around $600 per month starting from next month.
Our company incorporated in
Wyoming
Main risks include facing backlash or restrictions from government entities due to the lack of control over content, financial struggles in maintaining an unbiased approach which can be mitigated by diversifying to other news interests, and potential threats to team safety. There's also a risk of unauthorized access or cyberattacks compromising platform security.
$
1000
We raised investments
Cofounder and ceo initial funds. No investors yet
$
100000
Currently, we are raising investments
$
1000000
Estimated pre-investment valuation of the company