Nuri’s Deli
Date of Foundation
2023

Nuri’s Deli

"Revolutionizing Delicatessen Experience" and "შუქის გამომთქ᠁ეო – Nuri’s Deli."

The Idea origin story

Nuri's Deli aims to bring the bustling NYC deli scene to Batumi, Georgia by offering delightful breakfasts and lunches. We specialize in house-cured pastrami alongside fresh breads and bakes. Our delicatessen will provide a daily range of locally-sourced produce, enhancing your dining experience with freshly brewed Turkish tea or coffee.

The Mission

Nuri’s Deli: Promoting local Adjara products through easy-to-grab, delicious sandwiches and expanding this unique food experience citywide.

Clients

Customers are the Batumi locals, school kids to students, busy professionals to digital nomads

Problems we solve

Client’s problem

Your startup could potentially address the lack of diverse, high-quality and quick food options in Batumi. It'd cater to busy individuals, offering fast, healthy meals and serving local produce, therefore promoting local farmers.

Confirmation of problem

locating quality, fresh produce consumes time, rare cured meats are hard to find and menus rarely cater to daily needs or holiday preferences.

Solution

1) English Version: Launch an innovative mobile app. This app will offer curated local products, unique in-house cured meats, prompt service,

Our technologies

This solution is based on technologies

An POS system for fast transactions, inventory management software to track supplies, a customer relationship management system for personalized service, and a robust website or mobile app for online orders.

How it works

Propose new ideas and solutions that offer value, enhance efficiency and boost growth for individuals or businesses.

Value for the client

"Saving time with fresh, local produce and rarity cured meats, served fast in a daily evolving menu respecting hometown flavors and traditions." სიდირობა შორ ყო : "Ծ'_AS_DC AS_AS AFCACSASQ,AFDCS- ASD_ADC ,_ADC. ASF.DFE.ALISTAKASKLI.ADAS" Using Georgian characters: "Ჯ

Market and strategy

Market size

mln/year

We estimate the market size for which our solution is designed in monetary terms as follows

Market share goal

50

% of the market

Is our goal in the next 3 years

Team

My name’s

My full name is Tamar Khelaia

My key role in the product

"My key role is the Founder, and I'm responsible for setting strategy, building a team, securing funding, and overseeing operations."

Team size and key members

"Family-run venture with Batumi locals for produce selection, expert bakers and pioneering chefs shaping the region's culinary scene."

Competitors

Competitors

While there might not be direct competitors offering a similar experience, indirect competition can come from supermarkets or grocery stores providing cured meats and produce. Also, consider local restaurants and delicatessens that may potentially venture into your business area.

Our Advantages

Our homemade dishes, crafted daily right in-store with fresh, organic produce, guarantee a top-notch culinary experience. Strategically sourcing ingredients lets us keep prices affordable without compromising quality. Embrace the tasteful difference we serve up every single day.

Business model

They pay 10-15 lari for a sandwich but we also will have baked goods ranging in prices but never over 20 laris.

Traction

Securing a prime location, connecting with kitchen suppliers and local farmers. Building our team stronger, eager to expand soon for optimum productivity.

Metrics

Leverage social media channels to connect with, engage and retain prospective customers. Opt for local marketing tactics, including partnerships and community events to establish brand visibility in the regional market.

Incorporation

Our company incorporated in

Key risks

The main risks could involve misunderstanding local preferences, struggling with supply chain consistency for fresh inputs, possible competition from existing food outlets and cultural acceptance of the New York style deli concept in Batumi. Also exchange rate fluctuations may impact costs.

Investments

$

We raised investments

Our Investors

Rising Investments

$

Currently, we are raising investments

$

Estimated pre-investment valuation of the company

We’re looking for a co-founders

Open positions

Article

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Additional information

Idea