AI programmatic marketing for songs and books
Our startup, Halfmoon, is revolutionizing the music and book marketing industry through cutting-edge AI technology. We unearth hidden talent in singing and writing, obtaining their publication rights for songs and books. Our AI-driven programmatic digital marketing strategy then ensures swift and profitable promotion of these products, driving targeted engagement within specific genres.
At Halfmoon, we leverage AI to unearth and promote hidden talent in music and literature for maximum reach and profitability.
Our customers are book publishers, music producers, artists, authors seeking to promote their work efficiently.
Struggling to reach the right audience. Current technology does not give access to the right audience. No rating system to choose the right song or book before marketing.
The actuality of the problem is confirmed by the fact that rising artists and authors often fail to achieve their true potential due to ineffective marketing strategies.
Our AI solution identifies optimal audiences for new songs and books, and strategizes targeted programmatic advertising pre-launch.
Artificial Intelligence, Machine Learning, Natural Language Processing and Digital Marketing Tools.
We test new songs and new books and rank them to determine which should be marketed to a specific audience of aficionados of the genres.
At Halfmoon, we leverage AI to unlock a world of unseen talent and provide tailored marketing solutions that reach the right audience.
We estimate the market size for which our solution is designed in monetary terms as follows
Is our goal in the next 3 years
My key role is the CEO in my startup, and I'm responsible for oversight of all project aspects, including songwriting and book creation.
To augment our startup, key roles could include a CFO for financial expertise, a CTO for tech advancements and a Marketing Director to push visibility.
Considering your AI programmatic marketing focus for songs and books, additional competitors could include AdRoll and Turn for advertising. For song and book ratings, consider Next Big Sound or New York Times Best Sellers list.
Our tool ranks songs and books by parallel comparisons with a vast, successful product database, similar to employing an extensive pitch deck compilation. This pinpoints genre-specific readers and listeners online for direct targeting without resorting to broad advertising.
Our revenue comes from subscriptions by content creators and managing rights of selected artists via our recording & publishing arm.
Our platform boasts artists who, combined, have garnered over 1 million Spotify streams and over 300,000 YouTube views—testimony to the traction we're gaining in the music industry.
We are on a clear trajectory towards profitability and committed to delivering promising returns for our valued investors.
Our product tracks key performance indicators including streaming rates on platforms like Spotify, YouTube views, book and merchandise sales volumes. Additionally, it monitors the expenditure and returns of advertising campaigns to gauge cost-effectiveness efficiently.
We are steadily generating monthly revenue, albeit modest. We're at a stage where an influx of capital will propel our expansion plans and scale our operations for accelerated growth.
Our company incorporated in
New York, NY USA
The primary risks our business, Halfmoon, faces include potential rapid changes in AI technology and marketing trends. There is also the risk of failing to secure music and publication rights due to increasing competition within the industry.
$
500000
We raised investments
Jean Louis Pedat owns 100%
$
7000000
Currently, we are raising investments
$
2500000
Estimated pre-investment valuation of the company
Our startup Halfmoon represents talented artists like Jay Elle, whose album, RIDE THE WAVE, was shortlisted for the 2022 Grammy's Best Pop Vocal Album. We also work with industry veteran Margaret Dorn who has partnered with renowned global stars.