Feny
Date of Foundation
2025

Feny

Feny: The trusted, vegan-verified travel companion for conscious explorers.

The Idea origin story

The inspiration behind Feny arose from my wife's journey into a plant-based diet in 2021, when we encountered significant challenges locating dependable vegan options while on the move. Experiencing this struggle firsthand, it dawned on us that there had to be a more effective solution. That's when the idea to establish Feny, a vegan-verified travel companion for conscious explorers, was born.

The Mission

Our mission is to empower vegan explorers with confidence and ease. We're creating a trusted companion where every recommendation comes from genuine vegan experiences.

Clients

Gen Z (born 1997-2012) and Millenials (born 1981-1996)

Problems we solve

Client’s problem

Ensuring travel aligns with vegan values, maintaining healthy habis while travelling, finding places that accomodate everyone, avoding stress and uncertainty

Confirmation of problem

The problem is serious because vegan travelers face daily uncertainty, wasted time, and limited options-leading to frustrating experiences, missed meals, and a lack of trust in existing tools.

Solution

Feny is a vegan-validated travel platform, where every listing is backed by genuine experiences. Beyond being just an app, we're crafting a space for vegan explorers to feel confident and supported.

Our technologies

This solution is based on technologies

My startup, Feny, is designed to streamline the travel experience for those following a vegan lifestyle. Born out of my personal struggle to locate reliable vegan dining while on the move, we envisioned a platform that serves as a dependable guide for individuals with plant-based diets. Our main objective is to ensure every user's travelling experience aligns with their values without compromising on their dietary habits. We want our users - primarily Gen Z and Millennials - to effortlessly find places they can trust during travel, thus eliminating the

How it works

Feny blends real vegan community reviews with smart tech that provides acess to trusted vegan spots-giving gen z & millenials a reliable values algined way to eat and travel better

Value for the client

Feny provides carefree travel for vegans, offering reliable choices that align with plant-based values and ensuring healthful habits on the go.

Market and strategy

Market size

88

mln/year

We estimate the market size for which our solution is designed in monetary terms as follows

Market share goal

0,25

% of the market

Is our goal in the next 3 years

Team

My name’s

Naftali Rumpaisum

My key role in the product

My key role is the founder of Feny and I'm responsible for product development, strategy formulation, vision articulation and all distinctive features.

Team size and key members

As a solo entrepreneur, I am looking to broaden my team with passionate individuals skilled in areas like development, sales, and marketing.

Competitors

Competitors

Competitors within the vegan travel market include HappyCow, Abillion, and various restaurant listing services. However, none of these offer community verified information specifically tailored for vegans.

Our Advantages

Feny combines authentic vegan community reviews with innovative tech for reliable global vegan travel and dining. Unlike AI-tagged platforms, our vetted listings by experienced users meet the values of Gen Z and Millennial consumers. Our trust-building approach makes Feny a desired choice.

Business model

Freemium access (basic search + save Premium Subscriptions (£5.99 monthly/ £59.99 annual) Future partnerships and affiliate revenue with eco-travel brands. Freemium>Premium>Partners

Traction

I embarked on the creation of our MVP in January, and am now nearing completion. The journey has been nothing short of transformative : pioneering a paradigm shift in the way we perceive startup visions.

Our startup is flourishing with over 13K installations and a vibrant user base of 1000+ monthly active participants. We have built solid trust with our 150-200 paying subscribers, and successfully validated product-market fit. Operating on live freemium and premium tiers, we boast robust retention and conversion metrics while fostering our first brand partnerships plus creator collaborations. We've proven our go-to-market strategy works effectively.

Metrics

Prepping for launch with forecasted CAC (£1.70–£2), LTV (£35–£42), 5% premium conversions, and £1K MRR by Year’s end. With over 500 waiting users, creator-led beta inspires market confidence.

Incorporation

Our company incorporated in

London United Kingdom

Key risks

The main risks of my startup include potential competition from established travel and vegan platforms, user adoption among our targeted demographic, maintaining rigor in verifying vegan establishments globally, and finding steady revenue streams replacing just subscription fees.

Investments

$

0

We raised investments

Our Investors

just me and I own 100% stake

Rising Investments

$

100000

Currently, we are raising investments

$

1

Estimated pre-investment valuation of the company

We’re looking for a co-founders

I invite you to embark on an exciting journey with us as a Co-Founder of Feny, the vegan verified travel companion for conscious explorers. As the founder of Feny, I am responsible for product development, strategy formulation, and visualizing the unique features that make our startup stand out. However, as a solo entrepreneur, I am looking forward to expanding the team with passionate individuals skilled in areas like development, sales, and marketing. We are creatively solving the challenges faced by vegans on the move, empowering them with confidence, and ensuring their culinary experience never compromises their values. We're primarily targeting Millenials and Gen Z who are looking for vegan options while traveling. I am excited about making Feny the go-to app for every vegan explorer out there. And to realize this vision, I need a Co-Founder who can contribute significantly to Feny's vision and growth.

Open positions

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Additional information

Feny revolutionizes vegan travel, unifying global trust layer with AI-verified listings. Beyond mere locations, it's your green passport, promoting user experiences and solutions in line with Gen Z & Millennial sustainability values.

MVP