ADDOOR’S TECHNOLOGY
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Date of Foundation
2016

ADDOOR’S TECHNOLOGY

"Unrivalled platform revolutionizing retail with AI-powered advertising."

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The Idea origin story

Addoor's AI platform revolutionizes retail advertising. It streamlines campaign strategies, uses shopper demographics for targeted ads, and introduces the world's first measurable ad space up to point of sale for insightful analysis. Clear screens and smart doors guarantee 99% visibility, enhancing customer experience. Being intertwined with inventory systems, it auto-generates ads for poorly performing or near-expiry products based on branch-specific stock movements in stores.

The Mission

"Revolutionizing retail advertising with AI, enhancing customer experience and driving targeted sales through actionable data insights."

Clients

Retail chain stores, like cosmetics, discounters, department stores, pharmacies, electronic stores ,gas stations shops, local chains, global chains,

Problems we solve

Client’s problem

Your startup could solve issues such as ineffective marketing campaigns, low engagement rates, and poor customer data analytics in the retail industry. It potentially enhances shopping experiences by integrating technology with in-store advertising.

Confirmation of problem

My Alternative

Solution

cosmetics

Our technologies

This solution is based on technologies

AI, Machine Learning, Digital Signage Technology, IoT for inventory management, Big Data analytics.

How it works

Our AI integrated system with intelligent doors and 3D cameras enables efficient remote data and ad management.

Value for the client

"Provides valuable data, being the first highly visible, measurable and reportable ad medium. Drives new advertising heights and revenues."

Market and strategy

Market size

2510

mln/year

We estimate the market size for which our solution is designed in monetary terms as follows

Market share goal

5

% of the market

Is our goal in the next 3 years

Team

My name’s

Taner Yiğit

My key role in the product

My key role is Inventor and I'm responsible for originating idea, patent management and steering strategic directions.

Team size and key members

Our team: AI devs, hardware specialists, FMCG and discount market executives, marketing leaders, HR and law professionals.

Competitors

Competitors

Given your concept's uniqueness, it is difficult to pinpoint direct competitors. However, existing providers of digital signage solutions in supermarkets and any companies evolving retail with AI technology could be potential competitors. Emerging startups or tech giants like Amazon developing similar technologies may also pose competitive threats.

Our Advantages

We have achieved a first in many subjects. We can't compare with our competitors, but it's a brand new selection and technology options starting from the market entrance door to the whole. In addition to reportable outputs, our new advertising channel brings a new perspective to brands, individuals and ultimately stores, as well as providing a great profit.

Business model

By sharing Ad Space revenues with the store and processing the data and selling it at different scales

Traction

We contacted the stores where we could be located, and we created reservations for certain periods in the branches they will determine for system demos. We enable them to see sure results and see the benefits of the platform at their own point

Projecting revenue of 150M, we're targeting a 5% stake in potential Turkish retail chains and expanding our presence to around 2.5-3K locations.

Metrics

In 3 months, we'll secure testing approvals and contracts. By month 6, we aim for 300 locations with $75 fees totaling to $675K sales. Year-end target is 1250 branches and data sales revenue of $2,470K.

Aiming for a 175% growth yearly over 5 years. Year one presents COGS at $8.1M, expenses of $3.75M, and net income: $4.35M. Positive cash flow achievable after seven months . By month 29, we anticipate amassing $625K (our initial target of 2500 points), this excludes data sales revenue.

Incorporation

Our company incorporated in

Istanbul & Cork

Key risks

The main risks could be high development costs and technological challenges, adoption resistance from retailers due to disruption in operations, navigating data privacy laws while collecting shopper data, ensuring real-time system performance with large inventory databases, stiff competition from similar AI-driven solutions in retail.

Investments

$

1000000

We raised investments

Our Investors

KALKAVAN GLOBAL, sharing 7,5% they do own

Rising Investments

$

2500000

Currently, we are raising investments

$

485000000

Estimated pre-investment valuation of the company

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We’re looking for a co-founders

Open positions

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Additional information

Our startup revolutionizes retail by delivering a fresh perspective that's exclusively ours, backed by years of solid expertise.

ADDOOR’S TECHNOLOGY
MVP
Date of Foundation
2016